Audience data encompasses information about individuals who interact with your organization or brand including demographics, behaviors, lifestyle, purchase behavior, psychographics, and engagement metrics.
At The Data Group, we pride ourselves on having the largest voter and donor audience dataset in the market. We achieve this by sourcing data from various industry leaders and creating best-in-class products for our clients, such as unique donor and voter insights not available anywhere else.
Our standard pricing is $2 per 1,000 impressions, and there is no cost to onboard your list to the platform(s) of your choosing. We also don’t upcharge based on the number of selects you choose, allowing you to precisely target the audience that best fits your marketing goals. For larger campaigns, we can also offer custom media spend percentage pricing.
What is the average turnaround time for accessing your audience data? The typical turnaround time is 24 hours, depending on the platform(s) you select.
Please email support@thedatagroup.com, and one of our customer service specialists will be in contact the same day (usually within a couple of hours) to discuss your campaign goals and to begin running audience counts based on your selections.